Qualifications
Diploma in Business (Marketing)
Marketing Association - Brand Building, and Digital Marketing
PRINCE2 Project Management Certificate
IDEO U Storytelling for Influence
Leadership course with The Blissful Institute Australia
Professional profile
Meredith Noonan is passionate about helping brands increase presence and create meaningful engagement. Using customer insights and crafting a brand strategy, Meredith led the brand and visual redesign of Tātai Aho Rau Core Education from 2020-2023.
She has over 17 years senior marketing, brand and customer experience (CX) and sponsorship experience and draws on her skill sets in marketing, strategy, data and insights and customer experience to deliver authentic campaigns as well as leading a team of marketing, graphic design and event professionals.
She has worked with some of New Zealand’s most recognisable brands including Fairfax Media, AMI Insurance and Meridian Energy.
Expertise
- Marketing strategy
- Brand strategy
- Brand identity and design
- Campaign design and implementation (B2B and B2C)
- Video scripts and storyboard design
- Budget and project management
- Sponsorship procurement and leverage implementation
- Internal and external communications
- Stakeholder engagement
- Relationship management
- Customer experience management
- Customer journey mapping
Personal statement
I am Mum to Piper and wife to Josh and enjoy whānau time and the connections we create. I enjoy staying fit and healthy; most days before or after work you’ll find me at the gym or running around the hills of Christchurch (as long as it’s sunny!).
