Qualifications
Diploma in Business (Marketing)
Marketing Association - Brand Building, and Digital Marketing
PRINCE2 Project Management Certificate
IDEO U Storytelling for Influence
Professional profile
Meredith has 16+ years of experience in Marketing, most recently leading the marketing strategic plans and brand.
Meredith leads a team of creative people – marketers, event specialists and graphic designers and has been with Tātai Aho Rau since June 2014.
Meredith has experience in brand strategy, brand visual identity, customer experience management, sponsorship, events, social media and content marketing.
Expertise
- Marketing strategy
- Brand strategy and identity development
- Campaign and event management
- Budget management
- Sponsorship procurement, strategic planning, and leverage implementation
- Internal and external communications
- Stakeholder engagement
- Customer experience journey maps
Personal statement
A born and bred Cantabrian, and Mum to daughter Piper, I enjoy staying fit and healthy; most days before or after work you’ll find me at the gym or running around the hills of Christchurch (as long as it’s sunny!).
